The Alimentaria Food and Wine fair only takes place every two years in Barcelona and is one of the largest of its kind in Europe.
This year, although space reserved by exhibitors is down sharply, the numbers visiting seem to be holding up. It does mean that everything is in one place instead of spread between the old World Fair site at Plaza España and the new purpose built halls in Hospitalet which is far better for all involved.
Some interesting products and trends are emerging here such as alcohol free wines (like with beer convenience displaces taste) and an emphasis on better presentation as well as healthier foods to combat increasing obesity levels worldwide.
Watermelons carved in the shape of a rose and hiring some human statues from the Ramblas to promote your stand is one successful way of attracting attention this year.
Spanish gastronomic tradition is alive and well with pata negra hams, seafood, cavas, wonderful cheeses, olive oils and of course wines of all styles and regions are what makes a trip to Alimentaria a true Spanish fair with flair!
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